Pirelli Cycling approached us with the request of organising a Global Sales Meeting for its international distributors which would go beyond the confines of a conference room, celebrating the brand, its successes and italian heritage. We crafted a three-day, all-inclusive experience for 50 guests in a premium location in Tuscany, with a compact yet relaxed schedule which included:
- Group presentations and feedback sessions.
- 1 to 1 meetings.
- Product testing with beginner and expert rides, with guides and rental MTBs.
- Off-site visit to one of Maremma’s most spectacular wineries.
